Dual Cameras Come of Age

Smartphone devices with a dual-camera feature aren’t new by any stretch of imagination. However, only recently have dual cameras started to grab consumers’ attention.

Dual-camera phones have become much more powerful and affordable in the past few years. That said, it’s important to note that there are variations in the kind of implementations on the market. With an array of options at camera makers’ disposal, we have spotlighted the different dual-camera features available.

1. Color + Color

The advantage of the color + color camera setup is that it allows the smartphone to capture more light data than a single camera would; it’s basically built on the idea that “two is better than one.” Our first dual-camera smartphone, the Redmi Pro utilized this arrangement.

Another popular case for this arrangement was 3D pictures and video, which again didn’t happen to be a favorite with consumers.

Other smartphones offer a color + color sensor arrangement which leverages narrow- and wide-angle lenses to offer some flexibility to consumers.

2. Color + monochrome

Another popular dual-camera design is a color + monochrome lens. The main advantage of this arrangement is the level of detail captured in every picture; data from both sensors is combined, resulting in pictures with a higher level of detail than standard single camera phones. Most phones with this set-up also allow the user to use the monochrome sensor as a standalone feature.

Until about a year ago, the color + monochrome feature was only found on high-end phones, but is now becoming increasingly popular on phones that are affordable to a greater number of people, for example, Mi 5S Plus.

3.Wide angle + telephoto

While other arrangements couldn’t quite satisfy consumers in producing good enough photos, this wide angle + telephoto implementation helped deliver what consumers really want—pictures that can get thousands of likes on social media.

This arrangement allows smartphones to focus on subjects in the foreground while blurring the background, giving pictures an effect that was previously only possible on a DSLR. The result is achieved by the combination of a wide-angle lens along with a telephoto, which work in conjunction to bring out pictures with a blurred background. Other implementations do achieve this effect mainly through software, but the wide angle + telephoto setup will produce a more natural look.

Because of the hardware involved, this implementation is also the most expensive between the three, and generally produces images that are most pleasing (out of the arrangements mentioned here) to consumers’ eyes. Mi 6 and Mi A1  as well as iPhone 8 Plus are some examples of phones that use the aforesaid arrangement.

Without a doubt, advancements in mobile photography technology will result in even better dual camera solutions in smartphones. The possibilities are endless, and we will continue pushing boundaries in this area.

Top 4 Xiaomi Products to Transform the Way You Travel

While everyone gets excited for a relaxing vacation, no one looks forward to the most stressful aspect – travel. Utilizing innovative technologies and carefully attending to details, we have several products that can help alleviate some of the stresses and make the transition from bedroom to beach side more enjoyable.

90 Point Metal Luggage

Photo by Virginia Xu

One of the major innovated technologies on our 90 Point Metal Luggage should be its ultra-quiet 360 degree spinning wheels, specially made with silica gel and man-made elastic rubber, which is environmentally friendly and non-toxic. We carefully selected an independent China-based wheel manufacturer, known in the suitcase wheel industry for always willing to take challenges to make very demanding products. As a result, the wheels are very, very flexible. “Even a gentle breeze can make the wheels move,” as a user named “Alitaozitu” described on Xiaomi BBS. Besides, it makes little noise on smooth roads.

Photo by Virginia Xu

Another innovation comes from its design. Instead of the popular parallel groove structure of case shell and a design of vertical striped ribs, our suitcase has a large area of mirror-like surface with just a few horizontal striped ribs. That means, due to less ribs that consititue the exterior, we had to look for a sturdier and more elastic material. Though we were new to the suitcase market, we relentlessly explored ways to make innovation, as what we have done on crafting our smartphones. At last we ordered a higher labeled aluminum from Alcoa, the world’s leading aluminum provider. This aluminum provides a shock absorbing resistance and sustains color and sturdiness for a longer period of time. We were the first to use such a material and now Samsonite and Tumi also use the same material we’ve chosen, according to the product manager of our suitcase.

The luggage includes an adjustable drawbar to suit every height. We also designed a tilted surface for TSA customs locks, allowing users to easily unlock their suitcase without the extra hassle of rearranging items.

Our 90 Point Luggage also comes in Makrolon material versions sized in 20”, 24” and 28”, priced from RMB 299 to RMB 499.

Mi Power Bank

Photo by Virginia Xu

According to our statistics as far as 30 Sept 2016, we have sold over 55 million Mi Power Banks in the past three years.

Smartphones are the way we connect to our world, perhaps even more so when traveling, making battery life – or lack thereof – an important concern. The Mi Power Bank will provide the battery boost your phone needs any time, any place, and comes in three sizes: a normal size (10000mAh), a slim size (5000mAh) and a newly released super-size (20000mAh). When traveling, we recommend the normal size, as it easily fits inside any carry-on bag, or even a standard clutch purse.

Photo by Virginia Xu

Due to the dual-battery cell technology, the 10000 mAh allows for 2 full charges on the Mi Note, 3.5 full charges on the iPhone 6 and 1 full charge on an iPad Mini, the perfect amount to carry you over to your connecting flight or destination.

For the avid business traveler or family needing to charge multiple products while on the go, the Mi USB Charging Hub is a must-have. Available with either two or four ports, you won’t have to choose between charging your iPad or Power Bank.

8H Travel U-Shaped Pillow

Photo by Virginia Xu

While the market is cluttered with travel pillows, our 8H Travel U-Shaped Pillow rests above the others – unparalleled materials, including natural latex for the interior and slub cotton for the exterior, give it a pliable, breathable quality. The Travel U-Shaped Pillow can contour to any neck or waist, providing comfort in an otherwise cramped airplane seat.

The pillow comes in grey or beige and easily fits inside a standard carry-on luggage.

TS Polarized Sunglasses

 

With its classic Aviator style, our TS Polarized Sunglasses are a necessity when traveling and exploring new places.

Bearing a 20 micrometer anti-scratch coating—an innovated high technology material, lenses can automatically repair slight scratches in two seconds with a temperature between 73-77 degree Fahrenheit, and 30 seconds for temperatures below 32 degrees Fahrenheit. The glasses are comprised of six layers, absorbing 99% of ultraviolet rays and protecting the sunglasses from moisture and air.

Designed with consumers’ needs in mind, we are glad to do our part to make travel less stressful and more enjoyable. Just as the design team of the 90 Point Metal Luggage said, “Design is for solving problems. Our goal is very simple – to make good products with attractive prices and to make innovation available for everyone.”

[NEWS] Xiaomi is the Number One Smartphone Vendor in India in Q3 2017

Three out of top five smartphones were Xiaomi smartphones in Q3 2017

NEW DELHI, INDIA, 14 October 2017 — Global technology leader Xiaomi has become the number one smartphone vendor in India in Q3 2017, as per IDC IDC’s latest Quarterly Smartphone Tracker, Q3 2017. With a market share of 23.5% and having shipped 9.2 million smartphones in the quarter, Xiaomi has climbed up the ladder to become the number one smartphone brand in India. The company has also become the fastest growing smartphone brand in India with a growth rate of nearly 300% percent year-on-year.

Three out of the top five smartphones in Q3 2017 were Xiaomi smartphones — Redmi Note 4, Redmi 4 and Redmi 4A. With four million units shipped in the quarter, Redmi Note 4 continued its legacy of being the number one smartphone even after nine months, since its launch in January 2017. This is proof of the  smartphone’s appeal due to its powerful performance and beautiful design, and this is what has ensured its continued market dominance for three consecutive quarters.

Xiaomi’s three-pronged strategy for expanding its offline business through Large Format Retailer partners, Mi Preferred Partner stores and Mi Homes led to doubling of the company’s offline sales in Q3. The company also continued its leadership in the online smartphone market with a significant 51% market share. Xiaomi’s phenomenal record of four million units sold between 20th Sep to 19th Oct, combined with the unparalleled success of Redmi Note 4, Redmi 4 and Redmi 4A, has contributed considerably to the company’s rapid growth.

Manu Jain, Vice President, Xiaomi and Managing Director, Xiaomi India said, “Within three years of our entry into the Indian market, we have been able to achieve a never-seen-before feat of market dominance. As far as we are aware, we are the first brand across all sectors to have become a market leader within such a short span of time. Xiaomi’s focus on providing innovation to everyone and our commitment to the Indian market have propelled us to success on this incredible journey. We have truly innovated across our products, business model, infrastructure, marketing methods and, combined with our efficient team of 350+ employees, we have been able to achieve this immensely significant milestone.”

Xiaomi entered India in July 2014 and has since disrupted the smartphone industry with an aim to provide innovation for everyone in terms of technologically advanced and high-quality products. With the Redmi series, it has redefined the sub-10K category of smartphones, providing Mi Fans with a wide array of options for smartphones with unmatchable features.