Bengaluru, INDIA, 25 September 2019 – Xiaomi, India’s number one smartphone and smart TV brand, today extended the bestseller Redmi A series with the all new and upgraded Redmi 8A smartphone with improvements on all fronts.
Redmi 8A was launched in an innovative format with Xiaomi employees starring in the launch show. Redmi 8A ships with a massive 5000mAh battery, allowing users long hours of usage with every single charge. Xiaomi has once again set the standard for better customer experience by introducing USB Type-C 18W fast charging support for the first time in this price segment as well as enabling a much better camera experience through a large 1.4μm pixel camera with Sony’s IMX363 sensor.
Anuj Sharma, Chief Marketing Officer, Xiaomi India said, “Redmi A series has been the number one smartphone series for India with Redmi 5A and Redmi 6A leading the market since Q2 2018 to now. Each smartphone in the Redmi A series has redefined entry-level smartphones in India. Redmi 8A is taking the game to the next level with features such as a huge 5000mAh battery, 18W fast charging support, USB Type-C and Sony IMX363 that is usually found in flagship smartphones. We have worked hard in ensuring that Redmi 8A delivers the highest quality with P2i nano coating, and Gorilla Glass 5 along with the best specs for its honest pricing to all our Mi Fans.”
With a 6.22-inch (15.8cm) Dot Notch HD+ display, Redmi 8A features an aspect ratio of 19:9, promising an immersive experience and overall ergonomics. The Aura Wave Grip design extends the ergonomics of the phone to the outside of the body, with fine, textured patterns that make it extremely easy to grip the phone while at the same time reducing fingerprint residues to a minimum.
With the aforementioned 5000mAh high-capacity two-day battery, Redmi 8A comes with support for 18W fast charging support on the Type-C port (10W fast charger inside the box). Redmi 8A is powered by the Qualcomm® Snapdragon™ 439 octa-core chipset and available in two variants — 2GB/32GB and 3GB/32GB, featuring a 2+1 dual SIM slot with dedicated microSD card support that allows further storage expansion up to 512GB. Redmi 8A retains the popular feature which allows users to playback FM radio without the need of connecting their earphones.
One of the most significant upgrades on Redmi 8A is on the camera front; it now comes with a 12MP Sony IMX363 sensor, making it the only smartphone to feature the acclaimed image sensor. With that, Redmi 8A users will be able to take advantage of fast and accurate Dual Pixel Autofocus. The main camera comes with an aperture of f/1.8, and delivers photographs with a large pixel size of 1.4μm. On the front, Redmi 8A sports an 8MP selfie camera; both the front and rear cameras on Redmi 8A are capable of taking AI Portrait mode shots.
Xiaomi’s relentless focus on quality means that Redmi 8A comes protected with Corning® Gorilla® Glass 5, while its nano-coating makes the smartphone splash resistant.
Redmi 8A: Quick Specs
- 15.8cm (6.22”) 19:9 HD+ Dot Notch display
- 12MP Sony IMX363 rear camera with 6P lens, dual PD
- 8MP front camera with AI Portrait mode
- Octa-core 2.0GHz Qualcomm® Snapdragon™ 439
- 2GB/32GB and 3GB/32GB variants
- Dual SIM + dedicated microSD slot (expandable up to 512GB)
- 5000mAh battery
- AI Face unlock
- Wireless FM radio
- Corning® Gorilla® Glass 5 protection
- Splash resistant nano-coating
- 156.48 × 75.41 × 9.4mm
Redmi 8A will be available in Midnight Black, Sunset Red and Ocean Blue colour variants. The 2GB+32GB variant will be available for INR 6,499 and the 3GB+32GB variant will be available for INR 6,999 across Mi.com and Flipkart starting 29th September, 11:59pm. Availability at Mi Homes will commence 30th September onwards, and will soon be available across all other offline stores.
About Xiaomi Corporation
Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is an internet company with smartphones and smart hardware connected by an Internet of Things (IoT) platform at its core.
With the vision of being friends with its users and being the “coolest company” in the hearts of its users, Xiaomi is committed to continuous innovation, with an unwavering focus on quality and efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technologies.
Xiaomi is currently the world’s fourth-largest smartphone brand, and has established the world’s largest consumer IoT platform, with more than 196 million smart devices connected to this platform, excluding smartphones and laptops. Currently, Xiaomi products are present in more than 80 countries and regions around the world and have a leading foothold in many of them.
In July 2019, Xiaomi for the first time made the Fortune Global 500 list, ranking 468th among all, and 7th in the Internet Services and Retailing category. It is also the youngest Global 500 company of 2019.
Xiaomi India is the number 1 smartphone player since Q3 2017 IDC Quarterly Mobile Phone Tracker report
Xiaomi India is the number 1 Smart TV brand since Q2 2018 IDC Worldwide Quarterly Tracker.