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Introduces 55 inch flagship smart television that compliments modern living spaces
Bangalore, 16 December 2020: Mi India, India’s number one smartphone and smart TV brand, today expanded its Smart TV portfolio with the launch of Mi QLED TV 4K. Taking quantum leaps ahead in technology, Mi QLED TV is designed to offer superior functionalities and life-like picture quality. Unlocking newer and evolving technologies, the display emits pure colours, and enhances image vibrancy producing bigger, brighter and crisper visuals.
Mi QLED TV 4K is designed to deliver a true-to-life viewing experience. It brings all the popular HDR codec support including Dolby Vision, HDR10+, HDR10, Hybrid Log-Gamma (HLG) along with Dolby Audio and DTS-HD. Boasting an innovative design and horizon display, this TV seamlessly blends into consumers’ living room setup and takes the aesthetic, a notch higher.
Commenting on the launch, Mr. Eshwar Nilakantan, Category Lead – Mi TVs, Mi India, “At Mi India, we are constantly working towards making disruptive technology accessible to everyone. The response received over the last 2 years is a testimony to the trust consumers have shown in us and it further solidifies our leadership in the segment. In the last one year, after the launch of our 4K series, we have witnessed a 55% growth in the 4K segment. Having established ourselves, we are further strengthening our TV portfolio by bringing the first QLED smart TV from the house of Mi.”
“The newly launched Mi QLED TV 4K is a perfect blend of premium design offering best cinematic experience. We hope that this offering enhances the content viewing experience for our Mi Fans and consumers.’’
Picture Quality for perfecting proximity
Mi QLED TV offers an incredible 4K panel with better saturated colours and a wider colour spectrum (100% NTSC). This is topped with Mi’s proprietary Vivid Picture Engine especially tuned to cater to Indian audiences delivering rich and real world detail and texture. To ensure consumers get the flagship, cinema-grade TV experience, it supports all the popular HDR codecs including Dolby Vision, HDR10+, HDR10 and Hybrid Log-Gamma (HLG). With its Reality Flow feature, it offers a smoother, blur-free viewing experience while watching favourite sports or playing favourite games.
Immersive acoustic experience with Dolby Audio
Featuring Mi’s first 6 speaker set-up, along with 4 full range drivers and 2 tweeters, Mi QLED TV 4K offers an immersive acoustic multi-dimensional sound experience. It offers the best in class frequency range that can go as low as 60Hz and all the way upto 20KHz and delivers a total power of 30Watts.
Mi QLED TV ships with a huge speaker cavity which is 2.3x times the size of most systems. With 233% more volume Mi QLED TV 4K hosts 0.5L for each box making it a total of 1L speaker volume, delivering superior sound output from the drivers. It supports all the popular audio codecs, allowing users to stream apps and DTH with Dolby Audio and DTS-HD support.
Latest PatchWall and Android TV 10 for endless entertainment
Mi QLED TV runs on the latest version of Patchwall. The interface brings together more than 25+ content partners, with recent onboarding of DiscoveryPlus and Lionsgate (coming soon). In addition to this, PatchWall brings a bunch of features such as Universal search, User Centre, Kids Mode, Smart Recommendations and Live TV making it the most comprehensive content platform on any Smart TV.
Mi QLED TV is also among the first TVs in India to come with the latest Android TV 10 out of the box. It comes with Google Assistant and Chromecast built-in, offering a smoother fluid experience.
Flagship performance with future proof tech
Mi QLED TV 4K offers dynamic viewing experience backed by future proof technology. It comes with three next gen HDMI 2.1 compatible ports to support next gen consoles out of the box. ALLM (Auto Low Latency Mode) automatically switches the TV to game mode and has an extremely low input lag of just 5ms at 4K @60fps. The device supports e-ARC, a next gen technology that acts as a great boost for bandwidth and audio speed, offering a true flagship experience. Furthermore, this TV has been configured with the MTK’s flagship 64bit quad core A55 processor coupled with Mali G52 graphics, that means, users can effortlessly play videos on content and streaming platforms.
Unmatched craftsmanship with striking design
Mi QLED TV 4K is a stunning 55” (138.8 cm) display cased in a chic aluminum alloy frame. It is sand-blasted and engraved with laser precision, ensuring the TV looks extremely elegant. The new bezel-less horizon display on the TV sports a 96% screen to body ratio.
Pricing and Availability
Mi QLED TV 4K is priced at ₹54,999 and will be available on mi.com, Mi Home, Flipkart and all retail stores including Vijay Sales on 21st Dec at 12 Noon.
About Xiaomi Corporation
Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is an internet company with smartphones and smart hardware connected by an Internet of Things (IoT) platform at its core. With an equal emphasis on innovation and quality, Xiaomi continuously pursues high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology. Xiaomi is currently the world’s third-largest smartphone brand and has established the world’s leading consumer AIoT (AI+IoT) platform with 289.5 million smart devices connected to its platform, excluding smartphones and laptops. Xiaomi products are present in more than 90 markets around the world. In August 2020, the company made the Fortune Global 500 list for the second time, ranking 422nd, up 46 places compared to the previous year. Xiaomi also ranked 7th among internet companies on the list. Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index and Hang Seng TECH Index.
Mi India is the number 1 smartphone player since Q3 2017 IDC Quarterly Mobile Phone Tracker report.
MI India is the number 1 Smart TV brand since Q2 2018 IDC Worldwide Quarterly Tracker report.
|Design||Size – 138.8 cm (55″) |
Metallic Grey colour
3840 x 2160 pixels
96% screen to body ratio
Aluminum alloy frames with sandblasted metallic finish
Carbon finish around the back
|Display||4K HDR |
Vivid Picture Engine
Wide Color Gamut – NTSC 100%, DCPI-3 – 95%
|Audio||30 watts power |
6 speakers ( 4 full range drivers, 2 tweeters)
Frequency range 60-20KHz
eARC over HDMI
|Android TV||– Android 10 |
– Google Assistant
– Chromecast built-in
|PatchWall||Universal search |
|Performance||MTK 64 bit Quad core A55 CPU |
Mali G52 MP2
2GB RAM 32GB Storage
5ms input lag 4K@60Hz
Auto Low Latency Mode
|Connectivity||HDMI 2.1 |
Dual band Wi-Fi 802.11 a/b/g/n/ac (2×2 MIMO)
|Ports||HDMI 2.1 x 3 |
USB x 2
Optical x 1
3.5mm x 1
|Mi Remote||Mi Quick Mute ( Double tap volume down key to mute) |
Mi Quick Setting ( Long press Mi button to access picture, sound and more settings)
Mi Quick Wake ( Turn on TV in less than 5 sec)
Xiaomi has been the number one smartphone vendor for one year
Four out of the five top-selling smartphones were Xiaomi smartphones in Q2